Audi’s skiing season starts with a bang

The new skiing season has started in style for the German Ski Association (DSV) team, with the athletes gathered at the Audi Sportpark and the Audi driving experience centre, kitted out for the world championship winter and ready to receive their brand new cars.

Only a vehicle as skilled as the athletes stood a chance of being selected, so it is no surprise that all of the choices had one thing in common; quattro four-wheel drive. With choices including the Audi A4, A5, A6 and SQ5, each vehicle is well equipped to handle the tough conditions of each destination of the winter tour.

Both the A4 Avant and A6 Avant were the most popular choices for the athletes, each using a 3.0-litre TDI engine for optimum sporty capability. An even sportier model was the choice of slalom athlete, Felix Neureuther, who decided on an Audi S7 Sportback with an agility that rivals his own.

Around 100 cars are provided by Audi for the association, as well as supporting the competitions as presenting sponsor, showing their dedication to the rugged and agile sport, as evidenced by the iconic quattro drive capability available on most of the Audi range. To experience this tough sportiness for yourself, you can explore the Audi range here at Jardine Motors Audi.

Audi also provided an exclusive insight into piloted driving for combination Olympic gold medallist Eric Frenzel, two-time biathlon world champion Laura Dahlmeier, multiple ski-jumping world champion Severin Freund and giant slalom Olympic gold medallist Viktoria Rebensburg. A piloted Audi RS 7 demonstrated an impressive performance at the physical limits on the handling course in Neuburg, and the athletes were given the opportunity to experience piloted driving life in an Audi A7 on the nearby autobahn A9.

The team is now fully-equipped to enter the season confidently with their new Audi rides to transport them safely across the ice and snow. The pinnacle event of the alpine season will be the FIS Alpine World Ski Championships, which will take place in St. Moritz in February, and Audi, along with the athletes, will be rearing to go.