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Audi will feature in a new animated movie alongside super-spy Lance Sterling to showcase the brand’s technology and electric power.
For the first time ever, Audi brings its futuristic design and mobility to the big screen with the Audi RSQ e-tron performance concept car, starring in Twentieth Century Fox’s animated film ‘Spies in Disguise’.
The virtual full-battery electric model, created by Audi Design in cooperation with Blue Sky Studios, combines automated driving with artificial intelligence and transformational technology. The RSQ e-tron will be driven by super-spy Lance Sterling, voiced by Will Smith.
The family film is due to arrive to cinemas in September 2019, but you can catch a glimpse of Audi’s concept car on the new trailer:
With a hologram speedometer, electric mobility and fully automated driving technology, the two-seater concept car embodies the visionary design language of Audi. The Audi RSQ e-tron also has special features such as a fully automated driving mode and other Audi assistance systems.
Audi’s RSQ e-tron is building awareness for e-tron full-electric mobility as part of the Audi brand story: “An international espionage story with future technologies that can save the world is the perfect match for the Audi brand,” says Giovanni Perosino, Vice President of Marketing Communication at AUDI AG. “Similar to our cars, fun, innovation and performance are key elements of the storyline.”
Audi is already thinking about the next animated collaboration with Twentieth Century Fox and Blue Sky Studios which is scheduled to start being pieced together in 2019.